Need for MarketSense

MarketSense is Nasdaq’s latest addition to its expanding portfolio of user-centric technology aiming to bring the market at everyone’s fingertips. MarketSense is a Chrome Extension that allows a user to obtain symbol data, analyst reviews, and market sentiment immediately, whether it is a blog on Medium, or a news snippet on Wall Street Journal, or an article on our Nasdaq.com.

Intended Beneficiaries

Intended beneficiaries are two-fold:
· Nasdaq: Increased brand exposure for the company
· Any user of the internet and interested in the Stock Market

Key Functionalities

On hover of any keyword enables our extension which analyses the word, and enables a Nasdaq Popup, which instantly provides the user stock market information as well as market sentiment, without extra navigation. Links to the website for the user to get additional information about the quote (charts, historical data, etc)